Scripe gives leadership, experts and sales their own ideas, drafted from one shared positioning and each person's tone of voice. They answer a question by voice note and approve their post. Marketing sees who is planned and what went live.
One ideaTrustWhy our onboarding takes six days, not sixty minutes4 profiles
Eva · Co-Founder & CEOWhy we chose six days on purposeApproved · Mon 8:45
Christoph · Co-Founder & CTOWhat we automated, and what we refused toIn review
Nicolle · Head of MarketingWhat customers tell us in week oneScheduled · Thu 8:40
Roel · Software EngineerThe bug that taught us to slow downVoice note on its way
This week
4 of 5 profiles planned2 posts live
More than 1,200 companies run LinkedIn on Scripe, from solo founders to teams of 20 and more.
Everyone agreed to post. Three weeks later, two did.
The kickoff was enthusiastic. Then the template went round, the quotes never came back, and the marketer ended up writing for everyone.
Advocacy as a request
A post template goes round, and every post reads like it.
Each draft needs a quote the colleague never sends.
Nobody knows who posted this month, or who is next.
The Company Page announces, and the people stay silent.
Advocacy as a program
One idea becomes a post per person, from their own topics.
Content Questions collect the quote by voice note, without chasing.
Home shows every profile's plan and what went live.
Colleagues back each other's posts, by a policy each person sets.
How the program runs, week after week.
Marketing sets the direction once. After that, each person spends a voice note and an approval per post.
01
One positioning for everyone
The company's audience and topics are set once; each person adds their own experience and stories.
02
Ideas for each person
Scripe proposes ideas that fit each profile's topics, and one idea can become a post for several people.
03
A question instead of a meeting
When a draft needs someone's input, Scripe asks them on WhatsApp, by email or in the app. They answer by voice.
04
Everyone approves their own post
Each person reviews their draft before it is scheduled. Nobody hands over a LinkedIn password.
05
Colleagues back each post
Likes and comments from the team are planned for the first hour, by the policy each person set for their profile.
Your teamThis week
Planned aheadIn reviewLive
ScripeCompany Page3 weeks13
EvaCo-Founder & CEO3 weeks–2
ChristophCo-Founder & CTO2 weeks11
NicolleHead of Marketing4 weeks–2
RoelSoftware Engineer1 week1–
Built for the people who post, and the one who runs it.
What the experts see is a draft and a question. What marketing sees is the whole program.
Brand kitAaAa
Nicolle
“
Eva
Christoph
One idea, a post per person.
The launch, the offsite, the customer story: one idea, written for the founder, the engineer and the head of sales, each from their own topics and tone of voice, each with its own visual.
Scripeonline
Today
Eva, what was the pushback when we decided to publish prices?9:14
0:429:16
Added to your idea board.9:16
The quote arrives without a reminder.
Ask the whole team one question. Each person answers on WhatsApp, by email or in the app, by voice or text, without an account. The answers become their drafts.
Each person decides how their profile supports colleagues' posts: a like, a comment or a repost, automatically, on request or not at all. Consent is per profile, never assumed.
Before it goes out
Draft createdMon 16:40
by default
Nicolle reviewedTue 8:12
two edits
Eva approvedTue 8:31
from the app
ScheduledTue 9:10
goes out on LinkedIn
Everyone signs off on their own post.
A draft goes to its author, or to marketing, before it is scheduled. Requests arrive on Slack, by email or in the app, and the decision stays on the post.
LinkedIn's numbers per person and for the team, so you can show leadership what the program brought and see who could use a hand.
What your experts can post about.
Ideas for a team of five, each with its own job. The topics come from their work, not from a template.
ReachTop of funnel
Gets each person seen beyond their own network.
What I learned in my first year as CEOCareer Before & After
A day on our support teamDay-in-the-Life
Why our engineers write the release notesPersonal Hot Take
TrustMiddle of funnel
Shows that the people behind the company know their field.
How we onboard a customer in six daysInternal Systems & Processes
The checklist our sales team uses before every demoSystematic Frameworks
Meet the team that answers your ticketsTeam Spotlights
ConvertBottom of funnel
Invites the readers who are ready to talk.
How a customer rolled us out to 40 peopleClient Success Story
The playbook we use to get new hires postingLead Magnet Giveaway
What's new in our product this quarterLaunch Announcement
The personal post carries the program.In all twelve industries we measured, posts filed as personal milestones earned 1.26× to 1.70× the same author's other posts, and event or webinar invites 0.70× to 0.77×.
hy Consulting Group: 10 to 12 executives activated, without marketing as the bottleneck
hy, a Berlin consultancy, wanted to activate its whole executive leadership without its three-person marketing team ghostwriting and approving every post. In 90 days, visibility more than tripled and the team crossed 500,000 impressions in two months.
“Scripe allowed us to become a many-voices brand at scale, without my team or I becoming the bottleneck.”
ColdIQ: 20+ people posting on a repeatable cadence
ColdIQ, a B2B growth and GTM agency, relied on one person coaching each teammate, which worked but would not scale. With Scripe as the team's planning hub, 20 to 30 people now post consistently, because the ideas come from documenting the work rather than inventing something new each time.
“You don't need to reinvent the wheel. Just documenting what happens inside the company already gives you a lot of content ideas.”
Cremanski & Company: posting for leadership without shared logins
Cremanski, a Berlin revenue consultancy, treated LinkedIn as an afterthought and had no safe way to post alongside its leaders. Scripe's draft-and-approve flow let the team publish on behalf of executives who simply review and approve, and it crossed 240,000 impressions in under six months.
“You don't really have access to someone's LinkedIn, you only post and they can approve.”
Every personal profile you plan for is a seat, with its own settings, knowledge and post history. Add seats as more people start posting. Approval workflows start in the Advanced plan, roles and permissions in the Business plan. A marketer prepares, each person reviews and publishes their own post, and nobody shares a login.
Colleagues who only back the team's posts can take a Light profile in the Business plan. Light profiles are for engagement and analytics, no content creation.
One positioning, ideas for every person, a voice note and an approval per post.
Questions about employee advocacy
Software that helps a company's people post on LinkedIn about their work, consistently and in their own voice. In Scripe, marketing sets one positioning, each person gets ideas and drafts for their own profile, and everyone approves their own post.
By asking less of them. Each person gets ideas that fit their topics, answers a question by voice note when a draft needs them, and approves one post. Home shows who is planned for the coming weeks, so gaps show up before they happen.
To answer a question, no: WhatsApp, email or the app is enough. To review and approve their own post, they open one draft. The program lead runs the rest.
No. Each profile has its own tone of voice and topics, and every post is drafted for that profile from the shared idea, with its own take and visual. Reviewers change what they like before it is scheduled.
The positioning, the content topics and the brand kit belong to the workspace, and every idea is matched to them. Every post can go to a reviewer before it is scheduled.
Only by the policy each person sets for their own profile: automatically, on request or not at all. A profile with no policy does nothing.
Per person and for the team: impressions, reactions, comments and reposts as LinkedIn reports them for connected profiles, new followers, and clicks on your tracked links. Home shows who is planned and who went live.
Everyone who posts their own content takes a Full seat. Colleagues who only back the team's posts can take a Light profile in the Business plan: Light profiles are for engagement and analytics, no content creation.
4 profiles
Eva · Co-Founder & CEOWhy we chose six days on purposeApproved · Mon 8:45
Christoph · Co-Founder & CTOWhat we automated, and what we refused toIn review
Nicolle · Head of MarketingWhat customers tell us in week oneScheduled · Thu 8:40
Roel · Software EngineerThe bug that taught us to slow downVoice note on its way
ScripeCompany Page3 weeks13
hy - Consulting Group
ColdIQ
Cremanski & Company
