Built for the people.
Before you read this, we know: LinkedIn can feel awkward and overwhelming. Posting consistently and authentically is tough. Most teams start enthusiastically, then lose track, hit awkwardness, and eventually stop. At the same time, we all know that positioning yourself on LinkedIn is insanely powerful, on a business, career, and personal level.
Because: People trust people.
Strategically personal.
LinkedIn has become foundational for B2B founders and teams. With people consuming more content, traditional tactics have become ineffective: According to Forrester¹ over 70% of B2B buyers are Gen Z and millennials, consuming LinkedIn content. Mastering LinkedIn, though, is insanely hard. With each post, we put ourselves out there. Scaling authentic personal content is almost impossible without burning hours or blowing budgets, and without feeling cringe.
Climbing the LinkedIn Mountain.
This complexity makes LinkedIn feel a bit like a mountain trail: We know that we have to climb the mountain to get visibility, create brand awareness, and build relationships with clients and talents. The challenge is to find the right path up that mountain – and to not stop along the way.
The good news is:
- You don’t have to be cringe to be successful on LinkedIn.
- You don’t have to spend endless hours figuring out the perfect path.
- You don’t have to worry about what others might think.
🏔️ If you have a repeatable content system.
Systemizing data
The goal of this Scripe Method is to give you a plan to climb up that mountain with ease: To create content that gets reach in your target audience – and feels authentic.
It summarizes proven data-driven practices for teams and individuals, based on the data of millions of analyzed LinkedIn posts, working with hundreds of B2B professionals and our own experience – because we’ve climbed the LinkedIn mountain too.
A Plug & play principle.
The Scripe Method is a content system you can plug and play into your workflows with or without the Scripe software. The only condition is that you are just as convinced as we are that: Everyone has a story to tell. Everyone has unique insights, stories, and experiences to share. When done right, they will drive you to reach results like nothing else. For yourself, for your team, and your whole company.
🏔️ See you on the mountain peak. Let’s cut the cringe and create some awesome content.