How can law firms use LinkedIn?

To make the expertise behind the firm visible: partners explaining what changes, associates showing how they work, the firm's page announcing what the people explain. Scripe turns your client alerts and articles into ideas for each lawyer and sends every draft to a partner for review.

Are lawyers allowed to advertise on LinkedIn?

In Germany, yes, within the professional rules: advertising has to inform factually about the lawyer's work and may not aim at a mandate in an individual case (§ 43b BRAO). Other countries have their own rules. Your firm decides where the line runs; Scripe gives that decision a place on every draft.

Can client matters end up in a post?

Ideas and drafts build on what you put in the knowledge base, and each idea shows its sources. Keep confidential matters out of it; the partner's review is the second line.

Who approves the posts?

The reviewers you name, usually a partner. With required reviews on for the workspace, posts scheduled from the board, the chat or a connected assistant wait for that approval.

What does a partner have to do?

Answer a question by voice note when a draft needs their view, and approve their post. The associate or marketing prepares the rest.

How do associates get started?

Each associate's positioning sets their practice area and audience, and Scripe proposes ideas from the firm's publications that fit it. They pick one, check the draft and send it to a partner.

Where is our content stored?

In Frankfurt, with a DPA included. Each lawyer connects their own LinkedIn profile through the official interface via OAuth; nobody shares a password.

Industry · Law firms

LinkedIn for law firms, approved by a partner.

Scripe turns your firm's client alerts and articles into ideas for each lawyer, drafts the posts in their tone of voice and sends every draft to a partner for review. Associates get topics; partners give a voice note and an approval.

Knowledge baseEmployment Law

Client alert: Pay transparency for employersGoogle Drive
Article: Internal investigations, a checklistNotion
Webinar notes: Works councils in 2026Google Drive

Synced

Dr. VogtApproved · scheduledPay transparency is the question every HR lead asks me

Jonas· DraftThe three steps we take before anything is published

AAlbers & Vogt· DraftOur pay transparency checklist for HR leads

Partners have the expertise and no hour to write.

Associates would post if someone told them what. The client alert went out on Tuesday, and LinkedIn never heard of it.

Expertise on LinkedIn today

A partner's insight stays in the client memo.
Associates wait for a topic list that never comes.
Every draft goes through a partner's inbox, and waits there.
The firm's page posts rankings and new hires.

Expertise on LinkedIn in Scripe

Client alerts and articles feed the knowledge base, and ideas cite them.
Associates get ideas for their practice group, with the reasoning.
Partners review on the draft and approve with one click.
Every lawyer on one calendar, each in their own voice.

From the client alert to a partner's post.

One client alert, followed through the week at an employment law practice.

01
The client alert goes in
Client alerts, articles and webinar notes go into the knowledge base from Google Drive or Notion, once.
02
Ideas for the practice group
Scripe proposes ideas for each lawyer in the employment practice, matched to their audience, with the passage each one builds on.
03
The associate prepares the draft
Scripe drafts the post from the partner's tone of voice; the associate checks the facts and sends it for review.
04
The partner approves
The partner approves on the draft or sends it back with a note, and the decision stays on the post.
05
The firm backs the post
The post goes out in its slot, and the firm's page and colleagues support it, by the policy each profile set.

Built for how a law firm publishes.

Practice groups, partners, associates and the firm's page, in one plan with a review on every draft.

This weekEmployment Law

A4 profiles

MonTueWedThuFri

8:30

What a works council negotiation looks like from the insideReach

8:30

Pay transparency is the question every HR lead asks meReach

8:15

Three clauses we check in every executive contractTrust

A9:00

Our pay transparency checklist for HR leadsConvert

Open slot

Every practice group on one calendar.

Group a practice's lawyers into a team and see their plan, their reviews and what went out, without the rest of the firm in the way.

AA

Dr. Katharina VogtPartner, Employment Law

Pay transparency is the question every HR lead asks me this year.

My answer surprises most of them: don't start with the salary data. Start with the job architecture.

If you can't explain why two roles sit in different bands, no report will save you. If you can, the report almost writes itself.

Three steps we take with clients before anything is published:

Each lawyer in their own voice.

One client alert can become a post for the partner, the associate and the firm's page, each from its own tone of voice and audience.

Why this idea will work

HR leads in your audience are asking about

, and the firm's

already gives the practical answer. It speaks to

, and

can explain it from the work rather than the statute.

Associates know what to post.

Each associate's positioning sets their practice area and audience, so the ideas they get fit both. You see who is planned and whose draft waits for a partner.

Partners answer by voice note.

Scripe sends a partner one question on WhatsApp. The spoken answer lands on the idea as material for their next post, with no login.

What lawyers post, by job.

Ideas for an employment law practice. For a law firm, Convert means an invitation, never a pitch.

ReachTop of funnel
Gets the lawyer known beyond their current clients.
- Pay transparency is the question every HR lead asks me this yearPersonal Hot Take
- What a works council negotiation looks like from the insideDay-in-the-Life
- Fifteen years in employment law: what I tell every new associateCareer Before & After
TrustMiddle of funnel
Shows clients how the firm thinks through a problem.
- Three clauses we check in every executive contractActionable Guides
- A checklist for the first 48 hours of an internal investigationSystematic Frameworks
- How we prepared a client's managers for a restructuringCase Studies
ConvertBottom of funnel
Invites the readers who need advice now.
- Our pay transparency checklist for HR leadsLead Magnet Giveaway
- Join our breakfast briefing on the new pay rulesLive Event / Webinar Invite
- A client story: keeping the team through a restructuringClient Success Story

Lawyers argue. The feed rewards a story. In all twelve industries we measured, a post shaped as a story earned 1.15× to 1.36× the same author's posts shaped as an argument. Legal is too small in our data for a playbook of its own.

For firms where the lawyers are the brand.

From boutiques of a dozen lawyers to full-service firms with several practice groups.

Full-service firms
Practice groups as teams, each with its own plan, and the firm's page announcing what the people explain.
Boutiques
A few partners known for one field, with ideas that keep them visible between mandates.
Firms with several offices
One calendar across offices, with each office's lawyers in their own team.
Tax and audit firms
Advisors explain changes as they come, with a partner's review on every draft.

What Scripe does, and what stays with your firm.

Scripe gives your review a place in the workflow. Your professional rules stay yours.

A partner's review on every draft
Name the reviewer; the request, the decision and the note stay on the post.
Required reviews
Turn them on for the workspace, and the board, the chat and connected assistants hold a post back until it is approved.
Only what you put in
Ideas build on the documents you add to the knowledge base and cite the passage. Keep confidential matters out of it.
Frankfurt, DPA, OAuth
Content is stored in Frankfurt with a DPA included. Profiles connect through LinkedIn's official interface via OAuth.
Your professional rules
What a lawyer may say about their work is your firm's call. Scripe gives that call a place on every draft.
Not a records system
Scripe keeps the approval on the post, not a record of every communication. Your document management stays where it is.

Priced per profile and per seat

Every personal profile you plan for is a seat, with its own settings, knowledge and post history. Add seats as more people start posting. Approval workflows start in the Advanced plan, roles and permissions in the Business plan. A marketer prepares, each person reviews and publishes their own post, and nobody shares a login.

Every paid plan starts with a 7-day free trial.

See pricing

Put your next client alert on LinkedIn.

Ideas from your publications, drafts in each lawyer's voice, a partner's approval on every post.